Group business development director promotion by BAI Communications

BAI Communications

Thursday, 03 June, 2021


Group business development director promotion by BAI Communications

Malcolm Keys has been appointed as BAI Communications Group Business Development Director, a promotion from within its leadership ranks.

The position is responsible for driving BAI’s customer acquisition, revenue and profitability goals. This includes developing new product offerings, such as 5G IoT solutions for industry, and assessing new market development and entry.

For the past five years, Malcolm has been leading BAI Communications’ business development in Europe. Prior to that, as CEO of BAI’s joint venture with Airwave Solutions, Malcolm was responsible for BAI’s market entry into the emergency services telecommunications market. Malcolm joined BAI in 2005 as BAI Director of Telecommunications and Information Technology. Before joining BAI, Malcolm held various executive positions with ICT companies such as Crown Castle International and Digital Equipment Corporation.

Related News

Two international contracts awarded to Barrett Communications

Contracts support global peacekeeping operations and civil infrastructure systems for both Chile...

Optus switches on first six mmWave locations

Eight out of 10 handsets sold by Optus are 5G-enabled, highlighting the growth in demand.

Digi-Key and Bourns celebrate 30-year partnership

Digi-Key is a supplier of the entire Bourns range.


  • All content Copyright © 2021 Westwick-Farrow Pty Ltd