4RF appoints manager

4RF has appointed Michael Murray to the role of Australia country manager.

Richard Whitsed, sales director for Oceania, said, “We are delighted to have Michael as part of the 4RF team. Michael has extensive experience in the Australian SCADA world and brings with him a wealth of specialist telemetry knowledge for water amd electric utilities, oil and gas, transport and mining industries. Michael will be responsible for taking 4RF’s business to the next level and building the company’s strategy for the Australian market. He will also be in charge of managing 4RF’s relationships with its channel partners and key customers throughout the country.”

With numerous customers across several market sectors currently using 4RF radios for their critical infrastructure communications, Murray has been brought on board to support new market initiatives and further grow the company’s level of commitment to its customer base.

He is excited to be joining 4RF as the company continues to expand in Australia and beyond.

“4RF radio products provide our customers with best-in-class security, combined with industry-leading functionality and robustness for their SCADA communications. 4RF products are renowned for their superior RF performance and this is a key function for users. I am confident that 4RF’s increasing R&D activity and the future roadmaps for both the Aprisa XE and Aprisa SR will ensure that market needs are truly exceeded,” said Murray.