Zetifi partners with Geotab on connected fleet safety

Zetifi, an Australian wireless company that designs and manufactures smart antennas for cellular and radio devices, has announced a strategic partnership with Geotab, a manufacturer of connected vehicle solutions.

The partnership will enable the companies to provide connected fleet safety insights to Australian businesses with a focus on providing clear, evidence-based visibility into driver behaviour, helping organisations understand how safely vehicles are being operated today and where risk exists.

Zetifi develops connectivity and safety technology for fleets operating beyond reliable coverage, with its smart antenna platform integrating telematics, two-way radio safety features, and enterprise workflows.

By combining Zetifi’s connectivity with Geotab’s telematics platform, businesses will gain access to practical driver safety insights including speed, braking, acceleration and cornering performance. These insights support safe driving assessments and deliver risk management recommendations that help protect drivers, businesses and directors through objective, defensible data.

Founded to solve connectivity challenges in regional and remote Australia, Zetifi embeds GNSS, onboard compute and connectivity directly into its smart antennas. This enables reliable data capture at the edge and seamless integration with telematics, radios and enterprise systems, turning everyday fleet activity into safety alerts, operational insights and documented evidence for worker safety and governance.

“Connected fleet safety is about visibility and proof,” said Dan Winson, CEO of Zetifi. “Business owners and directors carry real responsibility for how vehicles are used at work. By combining radio-based safety features with one of the world’s leading telematics platforms, we’re helping organisations understand risk, improve behaviour and demonstrate that safety controls are operating in practice.”

“Australian businesses face rising pressure to show active lone worker safety management,” said David Brown, Associate Vice President of Geotab, APAC. “We are pleased to welcome Zetifi to our network of partners. Zetifi brings two-way radio-based capabilities such as duress, lone worker check-ins and man-down into an organisation’s existing telematics system and workflows. That approach can add safety capability without the unnecessary complexity of layering in separate duress-specific platforms, while still supporting data-backed decisions to reduce incidents and protect people and business.”

The partnership is already active, with two connected fleet safety pilots deployed in Australia and an entry-level offering available immediately. A broader national rollout will focus on industries with elevated vehicle and remote-worker risk, including agriculture, mining, utilities, construction, transport and local government. Zetifi will deliver connected fleet safety as a managed service, providing structured alerts, regular reporting and board-ready evidence packs to support ongoing safety oversight.

Image credit: iStock.com/davidf